TOMMY HILFIGER BRAND FILMS

From Jeans to Sportswear, Kids to Menswear, each Tommy division is designed with a specific kind of individual in mind. Our task was to translate these consumer personas into an emotive and accessible narrative.

TOMMY JEANS

Street style. Music. Culture. A documentary portrait of young creatives to share the message of contemporary takes on classic prep.

TOMMY KIDS

The next generation… is already now. Tommy Kids tell it like it is, full of potential and a sense of purpose.

TOMMY MENSWEAR

An A to Z of everything the menswear division stands for. Created as part of the brand refresh and translated into booklets and posters.

TOMMY SPORTSWEAR

Putting a fresh spin on the idea of “classics with a twist” to define the Tommy Sportswear consumer: someone who knows the rules and breaks the rules to find a look that’s true-to-you unique.